How can we explain this? Hmmm, there is a delusion behind people's ideas about opening and running your own business especially in a foreign country. We are lucky. Here in Cambodia is not as difficult as in the UK or Germany but believe me it is hard. If your motivations are to get rich quick... Continue Reading →
Stage 4: A brand – Logo
This was the most important step. A logo is vital in differentiating you from your competition. Three of us. Max, Logan and I spent two days brainstorming ideas. We played on photoshop trying to create something simple, memorable and different. I have done graphic design and photography in the past, self taught during college so... Continue Reading →
Stage 2. The name – White Rabbit Hostel, Siem Reap
If you vibe you vibe! - Max is laughing but we say this all the time. The property we chose has an existing theme, it was an art boutique hotel. I had not yet seen the property first hand but Max had sent me a lot of videos and pictures of the property. My first... Continue Reading →